Important information about the nature, scope, and limitations of coaching services provided through the BESA Coaching platform. Please read carefully before engaging any coaching service.
Last updated: May 25, 2026 · Effective: May 25, 2026 · B.E.S.A
This document is effective immediately upon posting. Continued use of the BESA Coaching platform constitutes acceptance of the current version.
Coaching is a professional development and personal growth partnership. Coaches on the BESA Coaching platform provide goal-setting support, accountability, motivational guidance, skill-building frameworks, and structured reflection to help clients achieve personal and professional objectives.
Coaching is distinctly different from — and is not a replacement for — the following licensed professional services:
The coaching relationship is a collaborative, forward-focused partnership. It is not a clinical, therapeutic, or advisory relationship governed by professional licensing boards. The International Coaching Federation (ICF) defines coaching as "partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential." BESA Coaching endorses this definition.
Nothing communicated by a Coach through the BESA Coaching platform — whether in sessions, messages, written materials, programs, or events — constitutes professional advice of any kind, including medical, psychological, legal, financial, nutritional, or any other licensed professional advice.
You are strongly encouraged to seek the advice of appropriately licensed professionals for any matter that requires professional expertise, including but not limited to:
BESA Coaching and its Coaches expressly disclaim any responsibility for decisions made by Clients based on coaching guidance without seeking appropriate professional advice where warranted.
Financial Coaches on the BESA Coaching platform may provide guidance on topics such as budgeting, debt management, savings habits, financial goal-setting, money mindset, and general financial literacy. This guidance is educational and motivational only and is subject to the following important limitations:
Clients engaging financial coaching services are strongly advised to consult a licensed financial advisor, CPA, or attorney before making any significant financial decisions.
Health and wellness coaching on the BESA Coaching platform is focused on lifestyle, habit formation, motivation, and general wellbeing. It is subject to the following limitations:
HIPAA Notice: Coaching sessions on the BESA Coaching platform are not covered healthcare services under the Health Insurance Portability and Accountability Act (HIPAA). Coaches are not covered entities or business associates under HIPAA unless they independently hold a healthcare license and operate in a clinical capacity. Client health information shared in coaching sessions is protected under BESA Coaching's Privacy Policy and the Standard Service Contract's confidentiality provisions, but not under HIPAA.
Life coaching, mindset coaching, and similar services may touch on emotional topics, personal challenges, and psychological wellbeing. These services are not mental health treatment and are subject to the following important limitations:
Business coaching, career coaching, and entrepreneurship coaching may involve discussions of legal topics such as contracts, business structures, employment, or compliance. Any such discussion is general and educational only and does not constitute legal advice. Specifically:
Coaching outcomes vary significantly based on individual effort, commitment, circumstances, external factors, and other variables outside the Coach's control. BESA Coaching and its Coaches make no guarantees, representations, or warranties regarding:
Testimonials, success stories, and case studies shared on the Platform reflect individual experiences under specific circumstances and are not representative of typical or guaranteed results. Individual results will vary. Any income or results figures mentioned are illustrative only and should not be interpreted as typical or guaranteed.
The effectiveness of coaching depends substantially on the Client's active participation, honest engagement, and consistent effort in applying coaching guidance.
Coaches on the BESA Coaching platform are independent contractors, not employees, agents, or representatives of B.E.S.A. BESA Coaching does not:
Clients are solely responsible for evaluating the suitability, qualifications, and approach of any Coach before engaging their services. BESA Coaching encourages Clients to review Coach profiles, credentials, and reviews carefully, and to ask Coaches directly about their qualifications and approach before booking.
While BESA Coaching may request credential verification and may remove Coaches who violate platform policies, this does not constitute a guarantee or endorsement of any Coach's qualifications or services.
BESA Coaching recognizes the following professional bodies and credential frameworks as industry standards. The presence of a credential from these bodies on a Coach's profile indicates the Coach's self-reported affiliation — BESA Coaching independently verifies credentials on a best-efforts basis only.
| Credential / Body | Specialty | What It Indicates |
|---|---|---|
| ICF (ACC / PCC / MCC) | General Coaching | Adherence to ICF Core Competencies and Code of Ethics; minimum training and experience hours |
| NBHWC (NBC-HWC) | Health & Wellness | National board certification in health and wellness coaching; does not confer medical licensure |
| CFP® (CFP Board) | Financial | Certified Financial Planner designation; fiduciary standard applies to financial planning services only |
| BCC (CCNI) | General Coaching | Board Certified Coach credential from the Center for Credentialing & Education |
| CPCC (CTI) | Co-Active Coaching | Certified Professional Co-Active Coach from the Co-Active Training Institute |
| ELI-MP (iPEC) | Energy Leadership | Energy Leadership Index Master Practitioner from the Institute for Professional Excellence in Coaching |
| SHRM-CP / SHRM-SCP | HR / Executive | Society for Human Resource Management certification; relevant to HR and organizational coaching |
| CPC (iPEC) | General Coaching | Certified Professional Coach from iPEC |
The presence of a credential badge on a Coach's profile does not guarantee current active status. Clients are encouraged to verify credential status directly with the issuing body. BESA Coaching is not affiliated with, endorsed by, or a partner of any of the above credentialing bodies.
Where AI-assisted features are used on the Platform, the following applies:
BESA Coaching is committed to responsible AI use and will update this section as AI features evolve. For questions about specific AI features, contact [email protected].
11.1 Minors (Under 18). BESA Coaching does not knowingly provide coaching services to individuals under 18 years of age without verified parental or guardian consent. If a Coach becomes aware that a Client is under 18, they must notify BESA Coaching immediately at [email protected]. Coaching sessions with minors may only proceed with:
11.2 Vulnerable Adults. Coaches are expected to exercise heightened care when working with clients who may be in vulnerable circumstances, including those experiencing bereavement, acute stress, financial hardship, or health crises. Coaches should refer vulnerable clients to appropriate licensed professionals where the client's needs exceed the scope of coaching.
11.3 Mandatory Reporting. Coaches who become aware of abuse, neglect, or exploitation of a minor or vulnerable adult during the course of coaching are encouraged — and in many jurisdictions legally required — to report this to the appropriate authorities. BESA Coaching supports Coaches in fulfilling mandatory reporting obligations and will not penalize Coaches for making good-faith reports.
Coaches are expected to maintain the confidentiality of all information shared by Clients during coaching sessions, consistent with professional coaching ethics standards (e.g., ICF Code of Ethics, Section 2). However, confidentiality is not absolute and may be limited in the following circumstances:
Clients should discuss confidentiality expectations and limitations with their Coach at the outset of the coaching relationship. Coaches are not licensed mental health professionals and are not bound by the same confidentiality obligations as therapists or counselors under HIPAA or state mental health confidentiality laws.
To the maximum extent permitted by applicable law, B.E.S.A and its officers, directors, employees, agents, and affiliates shall not be liable for any loss, damage, injury, or harm — direct, indirect, incidental, consequential, or punitive — arising from:
This limitation of liability is a fundamental element of the basis of the bargain between you and BESA Coaching. See Section 17 of the Terms of Service for the full limitation of liability provision.
By engaging coaching services through BESA Coaching, you expressly acknowledge and agree that:
This Disclaimer applies globally. The following jurisdiction-specific notes supplement the general disclaimer above:
United States. Coaching is not a licensed profession at the federal level. State-level regulations vary. Coaches who hold professional licenses (e.g., LCSW, RD, CFP®) are subject to their respective licensing board's scope of practice rules. Nothing in this Disclaimer limits the obligations of licensed professionals to comply with their licensing board's requirements.
European Union / EEA / UK. This Disclaimer does not limit any mandatory consumer rights you have under applicable EU, EEA, or UK law. The EU Directive on Unfair Commercial Practices (2005/29/EC) and equivalent UK law prohibit misleading commercial practices — BESA Coaching is committed to transparent and accurate representations of coaching services.
Australia. Nothing in this Disclaimer excludes, restricts, or modifies any right or remedy under the Australian Consumer Law (ACL), including consumer guarantees that cannot be excluded by contract. To the extent permitted by the ACL, BESA Coaching's liability for failure to comply with a consumer guarantee is limited to re-supply of the services or payment of the cost of re-supply.
Canada. This Disclaimer is subject to applicable Canadian federal and provincial consumer protection legislation. Quebec residents may have additional rights under the Consumer Protection Act (Loi sur la protection du consommateur).
India. This Disclaimer is subject to the Consumer Protection Act 2019. BESA Coaching's Grievance Officer for Indian consumers: [email protected] (acknowledged within 48 hours, resolved within one month).
| Country / Region | Resource | Contact |
|---|---|---|
| United States | Suicide & Crisis Lifeline | Call or text 988 |
| United States | Crisis Text Line | Text HOME to 741741 |
| United States | SAMHSA Helpline (substance use) | 1-800-662-4357 |
| United States | National Domestic Violence Hotline | 1-800-799-7233 |
| United States | Emergency Services | 911 |
| United Kingdom | Samaritans | 116 123 (free, 24/7) |
| United Kingdom | Crisis Text Line UK | Text SHOUT to 85258 |
| Canada | Talk Suicide Canada | 1-833-456-4566 |
| Canada | Crisis Services Canada | Text 45645 |
| Australia | Lifeline | 13 11 14 |
| Australia | Beyond Blue | 1300 22 4636 |
| New Zealand | Lifeline | 0800 543 354 |
| Ireland | Samaritans Ireland | 116 123 |
| India | iCall | 9152987821 |
| India | Vandrevala Foundation | 1860-2662-345 |
| South Africa | SADAG | 0800 456 789 |
| International | International Association for Suicide Prevention | https://www.iasp.info/resources/Crisis_Centres/ |
Coaching is not an appropriate resource for crisis situations. If you are in crisis, please reach out to the resources above or go to your nearest emergency room.
For questions about this Disclaimer or concerns about a coaching interaction:
B.E.S.A — Legal & Compliance
Legal inquiries: [email protected]
Coach conduct concerns: [email protected]
Compliance: [email protected]
BESA Coaching is operated by B.E.S.A. "BESA" stands for Believe, Empower, Strive, and Achieve. This Disclaimer was last updated May 25, 2026.
This document is provided for informational purposes. For questions, contact [email protected]. Nothing on this platform constitutes legal advice.